Your Guide to Hiring Minimum Spend Venues in London
Free venue hire in central London? Sounds too good to be true! But it’s absolutely possible with a minimum spend venue. A minimum spend means you don’t need to pay a separate hire fee - you’re just required to spend a certain amount on drinks and/or food served during your event. For example, when throwing a party for 100 in a venue with a £1000 minimum spend, it’ll cost you just £10 per head!
And the really great news? In London, there are plenty of minimum spend clubs, bars and other venues. If there’s a large group of people attending your event, meeting the minimum spend will be easy as pie.
Minimum Spend Venues – Tips, Tricks and Ideas
- Keep in mind that a minimum spend generally covers the drinks, and several establishments also offer food.
- Double-check if the minimum spend works with your budget. If not, you can always try negotiating different terms.
- No hire fee bars are great for parties, especially birthdays and leaving parties.
- Remember, the minimum spend needs to be reached within the hire period. Otherwise, you might end up needing to settle the difference.
- It’s best to check with the venue manager in case of questions or concerns.
- If you want a smaller private space with a minimum spend, hotel function rooms, function rooms in pubs and clubs, and private dining rooms are your best bet.
Looking for someone to point you in the right direction? Here at Tagvenue we focus on finding the best venues in London at the best price. When organising a private party, such as a baby shower, hen night or a big birthday bash, a minimum spend is one of the most budget-friendly options.
If this is your first time venue booking, fret not! Tagvenue made this entire process easier than ever. Here’s a simple list of things you need to know when hiring a minimum spend venue in London:
- Pick the right location. You’ll make it way easier to choose from hundreds of venues if you narrow the list down to your neighbourhood, or a specific part of London. Just zoom towards where you want to search on our interactive venue map. If you have guests coming from afar for your meeting or party, you can even opt for locations close to major London airports or train stations.
- Check the details on the commute. If you’re driving, make sure the venue has some free parking or paid parking available or at least a commercial parking garage nearby. If commuting via tube or bus, you can look up the closest station on the venue’s page and use the “Plan A Journey” app by Transport for London to check the best route for you.
- Make a guest list. Most venues have a seating limit. Count how many people you need to invite and set this as your guest count in our search engine.
- Send an enquiry to your VM. After you have all the basic information, you can contact your venue manager, and discuss specifics. They will be able to answer all of your questions, and send you updated terms and conditions for venue hire. After you’re sure of your pick, you can sign the hire agreement!
And that's it! Wasn’t so hard, now, was it?
Negotiating Minimum Spend
Securing a minimum spend venue in London is a savvy way to host events without the upfront costs of a venue hire fee. However, the key to a truly successful event lies in negotiating a minimum spend that aligns with your budget and event needs. Here's how to navigate these negotiations like a pro.
Preparation is Key:
- Know Your Numbers: Before entering negotiations, have a clear understanding of your budget, guest count, and the average spend per head. This information will guide your discussions and help you assess the feasibility of meeting the minimum spend.
- Market Research: Familiarise yourself with multiple venues and their standard minimum spend. Having alternatives gives you leverage in negotiations and a clearer sense of what's reasonable in the current market.
Negotiation Strategies:
- Dates and Time Flexibility: If you're flexible with your event date, consider off-peak times when venues may struggle to fill their space. Venues are often more willing to negotiate favourable terms during their slower periods.
- Your value: Present a clear outline of your event, highlighting any aspects that could be attractive to the venue, such as potential for future bookings or high visibility among your guests. Use this as leverage to negotiate a minimum spend that reflects the value you bring.
- Inclusions and Exclusions: Clarify what's included in the minimum spend. If certain items or services are not typically included, negotiate to have them included. Conversely, ensure that any services or items you don't need are excluded from the package to avoid unnecessary costs.
- Add-Ons and Extras: If it seems challenging to lower the minimum spend itself, try negotiating on add-ons, such as AV equipment, decoration, or extended hours. Getting these services included can offer significant savings.
- Payment Terms and Conditions: Discuss payment schedules, deposit requirements, and cancellation policies. In some cases, venues may offer more favourable terms, such as lower deposits or more lenient cancellation policies, as part of the negotiation.
- Fallback Plan: Agree on a plan in case the minimum spend isn't met. Some venues may allow you to convert the difference into vouchers for future use or offer other compensations instead of requiring a straightforward financial settlement.
Once you've reached an agreement, ensure all negotiated terms are clearly documented in the contract. Review the contract thoroughly before signing.
Seasonal Considerations for Minimum Spend Venues
When planning an event in London, the timing can significantly impact your budget, especially with minimum spend venues. Seasonal fluctuations in demand can affect availability and minimum spend requirements, making certain times of the year more advantageous for event planners. This guide delves into how seasons affect venue hire in London and offers strategies for leveraging these variations to your benefit.
Understanding Seasonal Demand:
- Peak Season (Spring and Summer): Warm weather and longer days make spring and summer popular for events, leading to higher demand for venues. The minimum spend could be higher, but the exciting atmosphere and potential for outdoor events can add a special touch to your gathering.
- Shoulder Season (Early Autumn and Late Winter): Transition periods between peak and off-peak seasons can offer a sweet spot for event planning. Venues may begin to lower their minimum spend as demand decreases, providing an opportunity to secure better deals.
- Low Season (Late Autumn and Winter): Excluding the Christmas period, late autumn and winter see a decrease in demand for event spaces. Venues are more likely to negotiate minimum spend amounts during these months, making it an ideal time for budget-conscious planners.
FAQs about Minimum Spend Venues in London
What does minimum spend mean?
Minimum spend is a popular and budget-friendly option for booking free event venues, where instead of paying a hire fee upfront, you commit to spending a predetermined amount on food, drinks, and sometimes other services provided by the venue during your event. This concept allows for greater flexibility and efficiency in event planning, particularly appealing to those looking to maximize their budget without compromising on quality or location.
Which types of venues in London offer a minimum spend option?
While minimum spend is a popular pricing model for nightclubs, pubs, bars, and private event rooms, many restaurants and cafes often offer this option as well. The price for minimum spend can vary, so be sure and find the venue that can meet your price point.
When does it make sense to hire a space based on minimum spend?
Hiring a minimum spend venue makes a great deal of sense when you are inviting guests who will be covering their own tabs. This makes it a great model for birthdays, baby showers or office get-togethers.
What are minimum spend prices for spaces in London?
You can find minimum spend venues in London for as little as £50. Depending on the location, size, and additional facilities, minimum spend for venues in Central London can reach up to £10000. (All data from Tagvenue.)